From the perspective of the hotel, the new wedding hall model brings a completely new promotion channel. Customers usually have preliminary offline intentions when choosing a hotel, so the channels for hotels to acquire customers can get better results are very limited, so many hotels will not do large-scale promotion and publicity.
The difference here is that wedding services are relatively lacking in channels for customers, and many couples need to find wedding companies through the Internet. Therefore, after the transformation of the hotel into a wedding hall, it will have a completely new customer acquisition channel - the Internet. In addition to some national wedding platforms, there are also some local wedding platforms. Under the current competitive situation of wedding halls, making good use of these platforms can obtain relatively considerable sources of customers.
In addition to the Internet platform, the wedding fair, which the wedding company actively participates in every year, will also be a good opportunity to obtain customers. At present, the wedding hall is relatively fresh for many customer groups, and it can easily take away part of the customer base of the wedding company.